Microsoft Corp. and Google Inc. told lawmakers Wednesday that Congress should pass basic privacy legislation to protect information about consumers, such as the data being gathered about people's Web surfing habits in order to pinpoint Internet advertising.
At a Senate Commerce Committee hearing on online advertising, representatives of the two technology rivals said meaningful privacy rules should be based on three core principles: Consumers should be clearly notified what information is being collected about them; people should control how that information is used; and such data should be secured to ensure it does not fall into the wrong hands.
Chris Kelly, chief privacy officer for online social networking company Facebook Inc., offered a different approach. Kelly testified that Facebook — which is recovering from a privacy storm over "Beacon," a program that tracked users' online purchases — advocates giving its members online tools for controlling who gets to see their personal information.
At a Senate Commerce Committee hearing on online advertising, representatives of the two technology rivals said meaningful privacy rules should be based on three core principles: Consumers should be clearly notified what information is being collected about them; people should control how that information is used; and such data should be secured to ensure it does not fall into the wrong hands.
Chris Kelly, chief privacy officer for online social networking company Facebook Inc., offered a different approach. Kelly testified that Facebook — which is recovering from a privacy storm over "Beacon," a program that tracked users' online purchases — advocates giving its members online tools for controlling who gets to see their personal information.
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